5 steps to building a "persona"

Who am I? 

This is a question that has haunted philosophers for ages and multiple schools of thought, religion and intellect have failed in finding a consistent answer to this questions. 

Fortunately, this is an easier question to answer when some boundaries are placed. For example, at work, the answer is simple: 

You are who others perceive you to be.

In my perspective, people evaluate you on a five parameters:

1. Dressing 

2. Communication

3. Work style 

4. Work Ethic 

5. Intellect 

Defining yourself in these parameters are simple steps towards being known for a "persona" - something that is yours and yours only. Depending on how you are perceived already, the fact that this persona sustains for a very long time can be both good or bad.